No detailed description available for "FACHSPRACHEN (HOFFMANN) 2.TLBD HSK 14.2 E-BOOK".

A practical guide to translation as a profession, this book provides everything translators need to know, from digital equipment to translation techniques, dictionaries in over seventy languages, and sources of translation work. It is the premier sourcebook for all linguists, used by both beginners and veterans, and its predecessor, The Translator's Handbook, has been praised by some of the world's leading translators, such as Gregory Rabassa and Marina Orellana.

Since 1997, this translator's guide has been the worldwide leader in its field and has elicited high praise from some of the world's best translators. It has been fully updated in the 2006 edition.

Das Werk richtet sich an alle, die sich mit der Ubersetzung von Wirtschaftstexten aus der deutschen in die englische und aus der englischen in die deutsche Sprache befassen, vornehmlich aber auch an diejenigen, die sich auf die Fremdsprachenprufungen der Industrie- und Handelskammern sowie der staatlichen und privaten Prufungseinrichtungen, auf schulische und/oder wissenschaftliche Prufungen in der englischen Wirtschafts- und Wirtschaftsfachsprache (z.B. an Handelsschulen, Wirtschaftsgymnasien, Fachhochschulen und Universitaten) vorbereiten mochten, oder ganz einfach Freude an der Sprache und/oder am Ubersetzen von wirtschaftlich ausgerichtetem Textmaterial haben. Ihnen allen wird mit dem Kompendium eine Hilfe zur Selbstarbeit, den Lehrenden eine Handreichung und Grundlage zu ihrer Arbeit geboten."

Inhaltsangabe:Abstract: Macroeconomics deals with the behaviour of the economy altogether and concentrates on fundamental and actual economic problems. Microeconomics deals with the behaviour of individuals and the aggregation of their actions in different institutional frameworks. Thus, both micro- and macroeconomics are doctrines to describe and understand individuals behaviour, activities and outcomes. So, why does one try to better understand? Individuals are curious , is a popular explanation. Another is that understanding may lead to a better outcome for individuals. There exist a lot of patterns of behaviour. One behaviour pattern is the so-called uniform behaviour. Imitation and mimicry belong to the basic instincts of every human being. Indeed, these patterns do not make immediate sense in terms of traditional macro- or microeconomic models. Still, they may be rational for an individual or a group of individuals. Learning by observing other individuals past actions and decisions may be of help to explain some otherwise puzzling phenomena about human behaviour. Apprehending individuals behaviour is not straightforward. It is not only profit or utility maximising that drives individuals minds. Sometimes, individuals just act because others act. An Informational Cascade is a situation in which every subsequent individual, based on the observation of others, makes the same choice or decision independent of his private information. Informational Cascades are present in our everyday life and in fields such as Economics, Politics, Scientific Theory, Finance or Zoology. The fact that this phenomenon does appear in innumerable situations is my motivation to closer examine Informational Cascades. Economics and above all economic behaviour is more than Statistics or Mathematics. It is Anthropology and Psychology as well. To combine and describe economics with the behaviour patterns of human beings, above all Informational Cascades and its environment , is the base of my licentiate. To link this phenomenon to economics and to bring it in an economic context, one has to grasp what exactly an Informational Cascade does describe. Why can one define an Informational Cascade as a gap between the practiced and the preached? Definitions and a simple example are given at the beginning of chapter two, followed by a characterisation of an Informational Cascade. The characterisation deals with the brittleness, idiosyncrasy and the error-sensitivity of [...]

This series of HANDBOOKS OF LINGUISTICS AND COMMUNICATION SCIENCE is designed to illuminate a field which not only includes general linguistics and the study of linguistics as applied to specific languages, but also covers those more recent areas which have developed from the increasing body of research into the manifold forms of communicative action and interaction. For "classic" linguistics there appears to be a need for a review of the state of the art which will provide a reference base for the rapid advances in research undertaken from a variety of theoretical standpoints, while in the more recent branches of communication science the handbooks will give researchers both an verview and orientation. To attain these objectives, the series will aim for a standard comparable to that of the leading handbooks in other disciplines, and to this end will strive for comprehensiveness, theoretical explicitness, reliable documentation of data and findings, and up-to-date methodology. The editors, both of the series and of the individual volumes, and the individual contributors, are committed to this aim. The languages of publication are English, German, and French. The main aim of the series is to provide an appropriate account of the state of the art in the various areas of linguistics and communication science covered by each of the various handbooks; however no inflexible pre-set limits will be imposed on the scope of each volume. The series is open-ended, and can thus take account of further developments in the field. This conception, coupled with the necessity of allowing adequate time for each volume to be prepared with the necessary care, means that there is no set time-table for the publication of the whole series. Each volume will be a self-contained work, complete in itself. The order in which the handbooks are published does not imply any rank ordering, but is determined by the way in which the series is organized; the editor of the whole series enlist a competent editor for each individual volume. Once the principal editor for a volume has been found, he or she then has a completely free hand in the choice of co-editors and contributors. The editors plan each volume independently of the others, being governed only by general formal principles. The series editor only intervene where questions of delineation between individual volumes are concerned. It is felt that this (modus operandi) is best suited to achieving the objectives of the series, namely to give a competent account of the present state of knowledge and of the perception of the problems in the area covered by each volume.