Crowdsourcing and online collaborative translations have emerged in the last decade to the forefront of Translation Studies as one of the most dynamic and unpredictable phenomena that has attracted a growing number of researchers. The popularity of this set of varied translational processes holds the potential to reframe existing translation theories, redefine a number of tenets in the discipline, advance research in the so-called “technological turn” and impact public perceptions on translation. This book provides an interdisciplinary analysis of these phenomena from a descriptive and critical perspective, delving into industry approaches and fostering inter and intra disciplinary connections between areas in which the impact is the greatest, such as cognitive translatology, translation technologies, quality and translation evaluation, sociological approaches, text-linguistic approaches, audiovisual translation or translation pedagogy. This book is of special interest to translation researchers, translation students, industry experts or anyone with an interest on how crowdsourcing and online collaborative translations relate to past, present and future research and theorizations in Translation Studies.

In this original and innovative work, Yu boldly tackles the increasingly influential collaborative translation phenomenon, with special reference to China. She employs the unique perspective of an ethnographer to explore how citizen translators work together as they select, translate, edit and polish translations. Her area of particular interest is the burgeoning yet notably distinctive world of the Chinese internet, where the digital media ecology is with Chinese characteristics. Through her longitudinal digital ethnographic fieldwork in Yeeyan, Cenci and other online translation platforms where the source materials usually come from outside China, Yu draws out lessons for the various actors in the collaborative translation space, focusing on their communities, working practices and identities, for nothing is quite as it seems. She also theorises relationships between the actors, their work and their places of work, offering us a rich and insightful perspective into the often-hidden world of collaborative translation in China. The contribution of Yu’s work also lies in her effort in looking beyond China, providing us with a landscape of collaborative translation in practice, in training, and in theory across geographic contexts. This volume will be of particular interest to scholars and postgraduate students in translation studies and digital media.

For centuries, the art of translation has been misconstrued as a solitary affair. Yet, from Antiquity to the Middle Ages, groups of translators comprised of specialists of different languages formed in order to transport texts from one language and culture to another. Collaborative Translation uncovers the collaborative practices occluded in Renaissance theorizing of translation to which our individualist notions of translation are indebted. Leading translation scholars as well as professional translators have been invited here to detail their experiences of collaborative translation, as well as the fruits of their research into this neglected form of translation. This volume offers in-depth analysis of rich, sometimes explosive, relationships between authors and their translators. Their negotiations of cooperation and control, assistance and interference, are shown here to shape the translation of prominent modern authors such as Günter Grass, Vladimir Nabokov and Haruki Murakami. The advent of printing, the cultural institutions and the legal and political environment that regulate the production of translated texts have each formalized many of the inherently social and communicative practices of translation. Yet this publishing regime has been profoundly disrupted by the technologies that are currently revolutionizing collaborative translation techniques. This volume details the impact that this technological and environmental evolution is having upon the translator, proliferating sites and communities of collaboration, transforming traditional relationships with authors and editors, revisers, stage directors, actors and readers.

"The new communications infrastructure based on Web 2.0 suggests a formidable impact on translation. The prevailing technological trends for 'openness', 'sharing' and 'collaboration' are prompting participation by the Internet crowd in well-established professional areas of work, leading to the emergence of community translation or so-called translation crowdsourcing. Under the theme of community translation as a social activity and its possible consequences, contributors in this volume consolidate the developments to date and cover the latest initiatives while addressing pertinent issues arising from theblurred boundary between professionals and non-professionals."--Page 4 of cover.

Web localization is a cognitive, textual, communicative and technological process by which interactive web texts are modified to be used by audiences in different sociolinguistic contexts. Translation and Web Localization provides an in-depth and comprehensive overview into this emerging field of study. The book covers the key areas and main theoretical and practical approaches of the subject, rather than a step by step practical guide. Topics covered include the often controversial definition of localization, how the process develops, what constitutes a text in this process, digital genre theory and its implications, and how to conduct research or training in this field. The book concludes with a look into the dynamic nature of web localization and the forces, such as crowdsourcing, that are reshaping web localization and translation as we know it. In light of the deep changes brought by the Internet, Translation and Web Localization is an indispensable book for researchers, postgraduate and advanced undergraduate students of translation studies, as well as practitioners and researchers in related fields such as computational linguistics, applied linguistics, Internet linguistics, digital genre theory and web development.

Provides a new perspective and focus on the human dimension Offers a new critical approach to the subject, drawing on a range of theories from cognitive to social and psychological Provides empirical evidence of what the technologization of the workplace means to translators

Offering a discussion of translation and social media through three themes, theory, training and professional practice, this book builds on emerging research in Translation Studies, including references citing recent translation and social media industry data. Topics include the translation of hashtags and the relevance of indexing, among others.

With the growth of information technology, many new communication channels and platforms have emerged. This growth has advanced the work of crowdsourcing, allowing individuals and companies in various industries to coordinate efforts on different levels and in different areas. Providing new and unique sources of knowledge outside organizations enables innovation and shapes competitive advantage. Crowdsourcing: Concepts, Methodologies, Tools, and Applications is a collection of innovative research on the methods and applications of crowdsourcing in business operations and management, science, healthcare, education, and politics. Highlighting a range of topics such as crowd computing, macrotasking, and observational crowdsourcing, this multi-volume book is ideally designed for business executives, professionals, policymakers, academicians, and researchers interested in all aspects of crowdsourcing.

Yang explores the use of crowdsourcing in translation within the Chinese context, focusing on Yeeyan – the largest online translation community in China. As one of the world’s largest markets for language content consumption, China experiences significant demand for translation services. Yeeyan, a pioneer among amateur translation communities in China, offers an autonomous environment where the public collectively determines the content they wish to import from foreign languages. The book conducts a holistic evaluation of crowdsourcing translation using a multidimensional analytical framework, emphasising the interrelations among agents, processes, products, and crowdsourcing environments. Using the Yeeyan community as a case study, the book investigates the motivations behind participation in Yeeyan, the quality of translations produced, the extent to which this quality can be controlled, and how learning occurs through their participation. The analysis includes the two primary types of projects facilitated by Yeeyan – article translation for knowledge-sharing and book translation for commercial publication. Additionally, Yang explores the emerging field of crisis translation - assessing the applications of crowdsourcing in disaster contexts and exploring the ethical implications involved. Drawing on empirically informed results, the book proposes recommendations for the effective design and organisation of crowdsourcing translation projects and elucidates how such initiatives can be optimally utilised in both translation production and translation training endeavours. This book is a valuable contribution to the field of translation studies, offering a detailed examination of crowdsourcing translations and the participatory culture of the Chinese internet.

Businesses are looking for methods to incorporate social entrepreneurship in order to generate a positive return to society. Social enterprises have the ability to improve societies through altruistic work to create sustainable work environments for future entrepreneurs and their communities. Social Entrepreneurship: Concepts, Methodologies, Tools, and Applications is a useful scholarly resource that examines the broad topic of social entrepreneurship by looking at relevant theoretical frameworks and fundamental terms. It also addresses the challenges and solutions social entrepreneurs face as they address their corporate social responsibility in an effort to redefine the goals of today’s enterprises and enhance the potential for growth and change in every community. Highlighting a range of topics such as the social economy, corporate social responsibility, and competitive advantage, this multi-volume book is ideally designed for business professionals, entrepreneurs, start-up companies, academics, and graduate-level students in the fields of economics, business administration, sociology, education, politics, and international relations.