The Art of Short Form Content: From Concept to Color Correction is an in-depth examination of the craft of creating short form filmic content – a category which includes television commercials, music videos, television promos, movie trailers, digital billboards, corporate videos, and pretty much anything else with a running time under five minutes. Though short form is an important part of the film industry, it is typically overlooked in books on the art of filmmaking. The Art of Short Form Content fills this industry void by answering the type of questions that working short form content creators deal with every day. As Cook explains, though short form content is limited in duration, it is not limited in quality and message. In this step-by-step, full-color guide you will find: • Interviews with leading short form content creators • Details on how to create everything from a corporate piece to a Super Bowl spot • Strategies for how to quickly attract viewer attention to your content • Extensive information on how to best utilize the craft of film-making in an advertising context • A comprehensive companion website that can be found at www.focalpress.com/cw/cook

Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

Introduction to Art: Design, Context, and Meaning offers a deep insight and comprehension of the world of Art. Contents: What is Art? The Structure of Art Significance of Materials Used in Art Describing Art - Formal Analysis, Types, and Styles of Art Meaning in Art - Socio-Cultural Contexts, Symbolism, and Iconography Connecting Art to Our Lives Form in Architecture Art and Identity Art and Power Art and Ritual Life - Symbolism of Space and Ritual Objects, Mortality, and Immortality Art and Ethics

"This book looks at the combination of art, creativity and expression through the use and combination of computer science, and how technology can be used creatively for self expression using different approaches"--Provided by publisher.

Social networks, the personalized Internet, and always-on mobile connectivity are transforming—and expanding—social life. In the new social operating system of “networked individualism,” anyone with an Internet connection and a bit of digital literacy can create online content that has the potential to reach a wide audience. This BIT explores how the boundaries between producers and consumers are becoming blurred, with noncredentialed amateurs participating in many of the arenas that were once limited to recognized and sanctioned experts.

The Art of Theatrical Design: Elements of Visual Composition, Methods, and Practice, Second Edition, contains an in-depth discussion of design elements and principles for costume, set, lighting, sound, projection, properties, and makeup designs. This textbook details the skills necessary to create effective, evocative, and engaging theatrical designs that support a play contextually, thematically, and visually. It covers key concepts such as content, context, genre, style, play structure, and format and the demands and limitations of various theatrical spaces. The book also discusses essential principles, including collaboration, inspiration, conceptualization, script analysis, conducting effective research, building a visual library, developing an individual design process, and the role of the critique in collaboration. This second edition includes A new chapter on properties management and design. A new chapter on makeup design. A new chapter on digital rendering, with evaluations of multiple programs, overviews of file types and uses, and basic tutorials in Adobe® Photoshop® and Procreate. An expanded and revised chapter on traditional rendering, with the inclusion of new media, including watercolor, gouache, and mixed media, and updated exercises and tutorials. Revised and expanded chapters on individual design areas, including additional practices for conceptualization and collaboration, with new exercises for skill development. Additional exercises in all elements and principles of design chapters for investigation of each design principle and skill development. Revised and updated content throughout the text, reflecting current pedagogy and practices. This book gives students in theatrical design, introduction to design, and stagecraft courses the grounding in core design principles they need to approach design challenges and make design decisions in both assigned class projects and realized productions. The Art of Theatrical Design provides access to additional online resources, including step-by-step video tutorials of the exercises featured in the book.

This edited volume explores a range of educational effects on student learning that resulted from a long-term study using a creative visual arts curriculum designed for mobile media (smartphones and tablets) and used in art classrooms. The curriculum, entitled MonCoin, a French phrase meaning My Corner, was initially designed and piloted in a Montreal area school for at-risk youth in 2012. Since then, it has been refined, deployed, and researched across secondary schools from a range of socio-cultural educational contexts. This book is comprised of contributions from researchers and practitioners associated with the MonCoin project who address critical insights gleaned from our study, such as the social context of teen mobile media use; curriculum theory and design; influences of identity on creative practice; and specific strategies for creative applications of mobile media in schools. The purpose of this edited book is to offer art education researchers and teachers innovative curriculum for mobile media and the networked conditions that influence identity, space, and practice with and through this ubiquitous technology.

Struggling to fully understand how AI can revolutionize your content creation process? Are you overwhelmed by the rapid advancements in AI technology and unsure how to leverage it for your creative projects? Look no further! “AI-Powered Creativity: Revolutionizing Content Creation in the Digital Age” is your ultimate guide to mastering AI tools and techniques that will transform your content creation journey. This book demystifies AI, making it accessible and actionable for content creators of all levels. Benefits of Reading This Book: Unlock the Power of AI: Learn how to automate routine tasks, generate innovative content ideas, and enhance your work with AI-driven tools. Boost Productivity: Discover how AI can streamline your workflow, allowing you to focus on what truly matters—creating engaging content. Stay Ahead of Trends: Use AI to monitor viral trends and optimize your content for maximum reach and impact. Enhance Accessibility: Make your content more inclusive with AI-generated transcripts, subtitles, and translations. Personalize Your Content: Tailor your content to individual preferences, increasing engagement and loyalty. Why This Book is a Must-Read: Comprehensive Coverage: From automating tasks to optimizing SEO, this book covers all aspects of AI in content creation. Practical Insights: Real-world examples and case studies illustrate how successful creators are leveraging AI. Expert Guidance: Written by industry experts, this book provides actionable tips and strategies to implement AI effectively. Bullet Points Automate routine tasks with AI tools Generate innovative content ideas Enhance content quality and SEO Analyze audience engagement with AI Personalize content for better engagement Monitor and target viral trends Improve content accessibility Call to Action: Don’t miss out on the opportunity to revolutionize your content creation process. Get your copy of “AI-Powered Creativity: Revolutionizing Content Creation in the Digital Age” today and become an AI-savvy content creator!

Find complete information about Second Life scripting and gain access to more than 50 previously unpublished ready-to-use scripts in Scripting Your World: The Official Guide to Second Life Scripting. Learn how to script Second Life behaviors, grouped into categories like avatar movement, communications, prim and object control, automation, land control, combat, special effects, environment control and physics, and interacting with the world outside of Second Life. After you read this engaging book, you will possess a solid understanding Linden Scripting Language conventions.