Get a Grip.The first time he cut open a patient's skull, neurosurgeon Mark McLaughlin found himself confronting a powerful force that his fellow brain surgeons agreed was best never spoken of.Fear.But Dr. McLaughlin knew that if he couldn't find a way to cope with this formidable foe, all he had striven for as a physician would be lost. So, with a scientist's analytical precision and a philosopher's worldview, McLaughlin derived and formalized a method by which he could act rationally and confidently under the operating room's lights and in all of the complex relationships in his life, especially under fear's profound influence.With inspiration and guidance from intellectual titans like Rene Descartes, Charles Darwin, William James, Carl Jung, and contemporary thinkers like Nate Zinsser, Jordan Peterson, Iain McGilchrist, and J.K. Rowling, McLaughlin lays out his twenty-year intellectual adventure story. The payoff of his odyssey is as life-changing as it is thrilling.COGNITIVE DOMINANCE: Enhanced situational awareness that facilitates rapid and accurate decision-making under stressful conditions with limited decision-making time.

In a world of accelerating unending change, perpetual surveillance, and increasing connectivity, conflict has become ever more complex. Wars are no longer limited to the traditional military conflict domains—land, sea, air; even space and cyber space. The new battlefield will be the cognitive domain and the new conflict a larger contest for power; a contest for cognitive superiority. Written by experts in military operations research and neuropsychology, this book introduces the concept of cognitive superiority and provides the keys to succeeding within a complex matrix where the only rules are the laws of physics, access to information, and the boundaries of cognition. The book describes the adversarial environment and how it interacts with the ongoing, accelerating change that we are experiencing, irrespective of adversaries. It talks about the ascendant power of information access, pervasive surveillance, personalized persuasion, and emerging new forms of cognition. It profiles salient technologies and science, including persuasion science, artificial intelligence and machine learning (AI/ML), surveillance technologies, complex adaptive systems, network science, directed human modification, and biosecurity. Readers will learn about human and machine cognition, what makes it tick, and why and how we and our technologies are vulnerable. Following in the tradition of Sun-Tsu and von Clausewitz, this book writes a new chapter in the study of warfare and strategy. It is written for those who lead, aspire to leadership, and those who teach or persuade, especially in the fields of political science, military science, computer science, and business.

Katrina Firlik is a neurosurgeon, one of only two hundred or so women among the alpha males who dominate this high-pressure, high-prestige medical specialty. She is also a superbly gifted writer–witty, insightful, at once deeply humane and refreshingly wry. In Another Day in the Frontal Lobe, Dr. Firlik draws on this rare combination to create a neurosurgeon’s Kitchen Confidential–a unique insider’s memoir of a fascinating profession. Neurosurgeons are renowned for their big egos and aggressive self-confidence, and Dr. Firlik confirms that timidity is indeed rare in the field. “They’re the kids who never lost at musical chairs,” she writes. A brain surgeon is not only a highly trained scientist and clinician but also a mechanic who of necessity develops an intimate, hands-on familiarity with the gray matter inside our skulls. It’s the balance between cutting-edge medical technology and manual dexterity, between instinct and expertise, that Firlik finds so appealing–and so difficult to master. Firlik recounts how her background as a surgeon’s daughter with a strong stomach and a keen interest in the brain led her to this rarefied specialty, and she describes her challenging, atypical trek from medical student to fully qualified surgeon. Among Firlik’s more memorable cases: a young roofer who walked into the hospital with a three-inch-long barbed nail driven into his forehead, the result of an accident with his partner’s nail gun, and a sweet little seven-year-old boy whose untreated earache had become a raging, potentially fatal infection of the brain lining. From OR theatrics to thorny ethical questions, from the surprisingly primitive tools in a neurosurgeon’s kit to glimpses of future techniques like the “brain lift,” Firlik cracks open medicine’s most prestigious and secretive specialty. Candid, smart, clear-eyed, and unfailingly engaging, Another Day in the Frontal Lobe is a mesmerizing behind-the-scenes glimpse into a world of incredible competition and incalculable rewards.

In The End of the Cognitive Empire Boaventura de Sousa Santos further develops his concept of the "epistemologies of the South," in which he outlines a theoretical, methodological, and pedagogical framework for challenging the dominance of Eurocentric thought. As a collection of knowledges born of and anchored in the experiences of marginalized peoples who actively resist capitalism, colonialism, and patriarchy, epistemologies of the South represent those forms of knowledge that are generally discredited, erased, and ignored by dominant cultures of the global North. Noting the declining efficacy of established social and political solutions to combat inequality and discrimination, Santos suggests that global justice can only come about through an epistemological shift that guarantees cognitive justice. Such a shift would create new, alternative strategies for political mobilization and activism and give oppressed social groups the means through which to represent the world as their own and in their own terms.

Empirically supported throughout, this collection represents a timely integration of the burgeoning range of approaches to attitude research by expert contributors to the field.

The fifty-seven original essays in this book provide a comprehensive overview of the interdisciplinary field of animal cognition. The contributors include cognitive ethologists, behavioral ecologists, experimental and developmental psychologists, behaviorists, philosophers, neuroscientists, computer scientists and modelers, field biologists, and others. The diversity of approaches is both philosophical and methodological, with contributors demonstrating various degrees of acceptance or disdain for such terms as "consciousness" and varying degrees of concern for laboratory experimentation versus naturalistic research. In addition to primates, particularly the nonhuman great apes, the animals discussed include antelopes, bees, dogs, dolphins, earthworms, fish, hyenas, parrots, prairie dogs, rats, ravens, sea lions, snakes, spiders, and squirrels. The topics include (but are not limited to) definitions of cognition, the role of anecdotes in the study of animal cognition, anthropomorphism, attention, perception, learning, memory, thinking, consciousness, intentionality, communication, planning, play, aggression, dominance, predation, recognition, assessment of self and others, social knowledge, empathy, conflict resolution, reproduction, parent-young interactions and caregiving, ecology, evolution, kin selection, and neuroethology.

A leading neuroscientist and New York Times-bestselling author of Mozart's Brain and the Fighter Pilot distills the research on the brain and serves up practical, surprising, and illuminating recommendations for warding off neurological decline, cognitive function, and encouraging smarter thinking day to day. In Think Smart, the renowned neuropsychiatrist and bestselling author Dr. Richard Restak details how each of us can improve and tone our body's most powerful organ: the brain. As a renowned expert on the brain, Restak knows that in the last five years there have been exciting new scientific discoveries about the brain and its performance. So he's asked his colleagues-many of them the world's leading brain scientists and researchers-one important question: What can I do to help my brain work more efficiently? Their surprising-and remarkably feasible-answers are at the heart of Think Smart. Restak combines advice culled from cutting-edge research with brain-tuning exercises to show how individuals of any age can make their brain work more effectively. In the same accessible prose that made Mozart's Brain and the Fighter Pilot a New York Times bestseller, Restak presents a wide array of practical recommendations about a variety of topics, including the crucial role sleep plays in boosting creativity, the importance of honing sensory memory, and the neuron- firing benefits of certain foods. In Think Smart, the "wise, witty, and ethical Restak" (says the Smithsonian Institution) offers readers helpful suggestions for fighting neurological decline that will put every reader on the path to building a healthier, more limber brain.

Closing the sale. Asking for a raise. Nailing the big presentation. Of the 2,000 hours you work every year, your success or failure is determined in the couple of dozen crucial hours when you need to bring your absolute best. Will you? The last few minutes before a major challenge can be terrifying. Ever wished you knew how to make sure you ace the make-or-break test, audition, or interview? We often feel the most powerless just before we’re expected to act powerful. As you’ll learn in this life-changing book, practice might make perfect, but perfection is useless if you can’t summon it when it counts. Pulling off a great speech or the pivotal at bat also requires the right kind of mental preparation. In Psyched Up, journalist Daniel McGinn dives into the latest psychological research and interviews athletes, soldiers, entertainers, and others who, despite years of practice and enviable track records, will ultimately be judged on their ability to delivera solid performance when it’s their turn to shine. For instance, he reveals... • How Jerry Seinfeld’s jacket and Stephen Colbert’s pen help them get laughs. • What General Stanley McChrystal said to Special Forces before they entered the battlefield. • Why the New England Patriots hired the DJ from the Red Sox to help them win. Among other counterintuitive insights, McGinn reveals why trying to calm your backstage jitters can be worse for your performance than channeling it into excitement; how meaningless rituals can do more to prepare you in the final moments than last-minute rehearsal; and how a prescription from your doctor could help you unleash your best skills. Whether you’re a sportsperson or a salesperson, an actor or an entrepreneur, one bad hour can throw away months of hard work. There’s so much conflicting popular advice that we often end up doing the wrong things. McGinn separates the facts from the old wives’ tales and shares new, research driven strategies for activating your talent, optimizing your emotions, and getting psyched up to take the spotlight.

Human Performance Optimization: The Science and Ethics of Enhancing Human Capabilities explores current and emerging strategies for enhancing individual and team performance, especially in high-stakes, stressful settings such as the military, law enforcement, firefighting, or competitive corporate settings. Taking a cognitive neuroscience perspective, scientifically grounded approaches to optimizing human performance are explored in depth.

In this provocative book, Christina Lee takes a consciously critical approach to the apparently unchallenged principle that conscious thought is the cause of all human behavior. Without becoming polemical or destructive, she reconsiders a wide range of issues in mainstream American and European social psychology. Suitable for an international audience, the book deals with issues in mainstream American and European social psychology. It assumes some familiarity with contemporary social and applied psychology, and would be appropriate as a text or supplementary reading for senior undergraduate and postgraduate courses in social psychology and psychological theory, although it is also written with an academic research audience in mind. While it is written largely for psychologists, it would also be of interest to academics from other social-science disciplines with a general interest in explanations of individual social behavior.