With Tomorrow, When the War Began, John Marsden wrote the most powerful novel for teenagers ever published in this country. Now he has written the most powerful non-fiction work ever made available to young men. Where Steve Biddulph's bestselling Raising Boys talks to parents and teachers, Secret Men's Business talks to young men themselves, in the way that only John Marsden can. It sets out, in direct, honest language, the things every young man needs to know... And the things young men aren't being told. Young men who read this book will learn how to be strong, how to be honest, how to confront their fears. They'll understand how to deal with men and women, parents and teachers, male friends and female friends. They'll get a sense of the integrity that every true man needs. They'll find ways to resolve problems without being destructive or self-destructive. They'll have their questions about sex answered... In clear, straightforward language. As John Marsden says: "In one way all you have to do to become a man is to stay alive. Physically you'll grow into a man. But to become a man who is mature, independent, responsible and wise, you'll need to do more than just have birthdays."

There are hundreds of books written by women for women. THIS IS NOT ONE OF THEM. If men are supposedly from Mars and women from Venus, why do women get the bigger planet? Women are already responsible for about 80% of all retail spending and have most of the financial and emotional control in relationships. Guys everywhere are getting SCREWED – not just a little but a lot. It is time for the shocking truth to be told! WARNING: This book is by men and FOR MEN ONLY. It entertains, educates and pulls no punches - so please hide it from wives, girlfriends (or both?)!

Every man has secrets. Whether they are sinful or simply not in your best interest. . . whether you wall them off or stuff them down deep, you are not alone. But as author Stephen Arterburn warns, secrets are also the most dangerous force within a man, so finding a way to deal with the unspoken fears and questions that threaten to undo you is among your most important tasks. In this book, the author of the million-selling Every Man's Battle series courageously exposes what nearly 4,000 men like you said they think, feel and question – about themselves, their work, their marriage and family, their finances, and their faith – but don't dare to talk about. He also affirms again and again that the strength it takes to keep your secrets safe can be redirected to make a better life and a stronger you. Throughout these pages, Arterburn not only fleshes out each of twenty-five secrets but gives perspective on where those secrets come from, why they feel so important, and how to respond to them . . . to make life, love, work, and leadership easier for you and for everyone who loves you.

Now repackaged and updated, this ground-breaking book talks honestly about the real issues facing Christian men, including stress, unhealthy relationships, and temptation.

How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium, twice? How did a human rights attorney earn TED's longest standing ovation, and how did a Facebook executive launch a movement to encourage millions of women to "lean in"? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't, keynote speaker, bestselling author, and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story "a strategic tool with irresistible power" - the proof lies in the success stories of 50 icons, leaders, and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson, Sara Blakely, Elon Musk, Steve Jobs, and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King, Jr., Bryan Stevenson, and Malala Yousafzai; and business leaders behind famous brands such as Starbucks, Southwest Airlines, Wynn Resorts, Whole Foods, and Pixar. Whether your goal is to educate, fundraise, inspire teams, build an award-winning culture, or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret, Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. "The art of storytelling can be used to drive change," says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?

The ultimate guide to relationships, influence and persuasion in 21st century business. What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company's reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy? You could hire a fancy consulting firm, make the list longer, add some bullet points, put it into a PowerPoint presentation, and go through the whole dog and pony show. But at the end of the day there will be only one conclusion… None of the above! You see, the most important competitive edge for today's business professionals cannot be found on this list, your resume, or in any of your company's marketing brochures. If you want to know the real secret to what matters most in business, just look in the mirror. That's right, it's YOU. Do these other things matter? Of course they do, but when all things are equal (and in the competitive world we live in today, things almost always are) People Buy You. Your ability to build lasting business relationships that allow you to close more deals, retain clients, increase your income, and advance your career to rise the top of your company or industry, depends on your skills for getting other people to like you, trust you, and BUY YOU. This break-through book pushes past the typical focus on mechanics and stale processes found in so many of today's sales and business books, and goes right to the heart of what matters most in 21st century business. Offering a straight forward, actionable formula for creating instant connections with prospects and customers, People Buy You will enable you to achieve a whole new level of success in your sales and business career. You'll discover: Three relationship myths that are holding you back Five levers that open the door to stronger relationships that quickly increase sales, improve retention, increase profits and advance your career The real secret to making instant emotional connections that eliminate objections and move buyers to reveal their real problems and needs How to anchor your business relationships and create loyal customers who will never leave you for a competitor How to build your personal brand to improve your professional presence and stand-out in the market place People Buy You is the new standard in the art of influence and persuasion. Few books have tackled the subject of interpersonal relationships in the business world in such a practical and down-to-earth manner, breaking what many perceive as a complex and frustrating process into easy, actionable steps that anyone can follow.

The founder of Gigi’s Cupcakes shares her personal success story, her hard-won business acumen, and the life-changing inspiration that has helped her follow her dreams in this warm-hearted and encouraging memoir that “will inspire savvy entrepreneurs to invest in their own dreams” (Daymond John, star of ABC’s Shark Tank). Featuring delicious dessert recipes for cupcakes and more in each chapter. As a young child, Gigi knew that if she wanted to succeed, she had to work hard and offer a service that people wanted to buy. At age seven, she sold eggs out of her little red wagon to neighbors. At age fifteen, she bought cleaning supplies and started a cleaning service out of her rural California home. When she moved to Nashville at nineteen, she had her heart set on becoming a country music star. Cleaning houses by day to support herself for over a decade, she realized that God had other plans for her. If she wouldn’t be a successful singer, she decided she would grow a business that she could be proud of. An extraordinary baker throughout her life, she decided to open a cupcake shop with all the money she could pull together. With the help and support of her family, she was able to open her first store in a prime Nashville location. The news of her cupcakes spread quickly, and the franchise became a huge success. Now, in The Secret Ingredient, Gigi reveals how her failure led her to explore her passion for baking and how she became a successful businesswoman. With spunk, humor, and insight, she weaves her hard-won wisdom and business acumen into the fun, fascinating, and instructive stories of her life. Each inspirational chapter concludes with a treasured family recipe for cupcakes and other scrumptious desserts. For anyone with big dreams, Gigi’s message is simple: believe in yourself, walk with integrity, work hard, and trust in God. Your life may not turn out exactly how you expected or hoped, but it will be so much better than you could have ever imagined. “If you ever need to feel inspired by a dreamer, this is a must read” (Tony Brown, music producer).

Imagine, if you can, the world of business - without corporate strategy. Remarkably, fifty years ago that's the way it was. Businesses made plans, certainly, but without understanding the underlying dynamics of competition, costs, and customers. It was like trying to design a large-scale engineering project without knowing the laws of physics. But in the 1960s, four mavericks and their posses instigated a profound shift in thinking that turbocharged business as never before, with implications far beyond what even they imagined. In The Lords of Strategy, renowned business journalist and editor Walter Kiechel tells, for the first time, the story of the four men who invented corporate strategy as we know it and set in motion the modern, multibillion-dollar consulting industry: Bruce Henderson, founder of Boston Consulting Group Bill Bain, creator of Bain & Company Fred Gluck, longtime Managing Director of McKinsey & Company Michael Porter, Harvard Business School professor Providing a window into how to think about strategy today, Kiechel tells their story with novelistic flair. At times inspiring, at times nearly terrifying, this book is a revealing account of how these iconoclasts and the organizations they led revolutionized the way we think about business, changed the very soul of the corporation, and transformed the way we work.