The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.

High on energy and imagination, this ode to self-esteem encourages kids to appreciate everything about themselves--inside and out. Messy hair? Beaver breath? So what Here's a little girl who knows what really matters. At once silly and serious, Karen Beaumont's joyous rhyming text and David Catrow's wild illustrations unite in a book that is sassy, soulful--and straight from the heart.

In this delightful memoir, the book critic for NPR’s Fresh Air reflects on her life as a professional reader. Maureen Corrigan takes us from her unpretentious girlhood in working-class Queens, to her bemused years in an Ivy League Ph.D. program, from the whirl of falling in love and marrying (a fellow bookworm, of course), to the ordeal of adopting a baby overseas, always with a book at her side. Along the way, she reveals which books and authors have shaped her own life—from classic works of English literature to hard-boiled detective novels, and everything in between. And in her explorations of the heroes and heroines throughout literary history, Corrigan’s love for a good story shines.

A cinematic Reconstruction-era drama of violence and fraught moral reckoning In Dawson’s Fall, a novel based on the lives of Roxana Robinson’s great-grandparents, we see America at its most fragile, fraught, and malleable. Set in 1889, in Charleston, South Carolina, Robinson’s tale weaves her family’s journal entries and letters with a novelist’s narrative grace, and spans the life of her tragic hero, Frank Dawson, as he attempts to navigate the country’s new political, social, and moral landscape. Dawson, a man of fierce opinions, came to this country as a young Englishman to fight for the Confederacy in a war he understood as a conflict over states’ rights. He later became the editor of the Charleston News and Courier, finding a platform of real influence in the editorial column and emerging as a voice of the New South. With his wife and two children, he tried to lead a life that adhered to his staunch principles: equal rights, rule of law, and nonviolence, unswayed by the caprices of popular opinion. But he couldn’t control the political whims of his readers. As he wrangled diligently in his columns with questions of citizenship, equality, justice, and slavery, his newspaper rapidly lost readership, and he was plagued by financial worries. Nor could Dawson control the whims of the heart: his Swiss governess became embroiled in a tense affair with a drunkard doctor, which threatened to stain his family’s reputation. In the end, Dawson—a man in many ways representative of the country at this time—was felled by the very violence he vehemently opposed.

Based on the New York Times bestseller Unfu*k Yourself comes an all new book of prompts, questions, and exercises, giving you the tools to intentionally commit to finally unfu*king your life. In Unfu*k Yourself, Gary John Bishop inspired people to put his words into action to transform their fu*king lives. Through seven paradigm shifting assertions such as: “I am wired to win,” “I embrace the uncertainty” and “I expect nothing and accept everything,” Bishop helped millions of readers to move past their self-imposed limitations. Still, Bishop knows it’s hard to go from reading the book, feeling inspired, and then actually doing the necessary work. That’s where Do the Work comes in: it’s the kick in the ass you need to get moving and create the life you want. The workbook drills down into three categories — self, people, and purpose — to help you identify and remedy the challenges that frustrate and often cripple us. Filled with entirely new material, including personalized prompts and exercises with ample lined space to journal and process, Do the Work expands the lessons in Unfu*k Yourself, giving you the tools to intentionally commit to taking on your life. “This is a personal workshop for your brain, a legit resource where you can work your life out, what matters to you, what’s going to make the biggest difference and empower you to act in ways that make some palpable change to the direction your life is currently taking.” The truth will set you free, right? So what are you waiting for?

A New York Times Notable Book A revised collection with thirteen essays, including six new to this edition and seven from the original edition, by the “star in the American literary firmament, with a voice that is courageous, honest, loving, and singularly beautiful” (NPR). Brilliant and uncompromising, piercing and funny, How to Slowly Kill Yourself and Others in America is essential reading. This new edition of award-winning author Kiese Laymon’s first work of nonfiction looks inward, drawing heavily on the author and his family’s experiences, while simultaneously examining the world—Mississippi, the South, the United States—that has shaped their lives. With subjects that range from an interview with his mother to reflections on Ole Miss football, Outkast, and the labor of Black women, these thirteen insightful essays highlight Laymon’s profound love of language and his artful rendering of experience, trumpeting why he is “simply one of the most talented writers in America” (New York magazine).

*Selected as One of the Best Books of the 21st Century by The New York Times* *Named a Best Book of the Year by The New York Times, Publishers Weekly, NPR, Broadly, BuzzFeed (Nonfiction), The Undefeated, Library Journal (Biography/Memoirs), The Washington Post (Nonfiction), Southern Living (Southern), Entertainment Weekly, and The New York Times Critics* In this powerful, provocative, and universally lauded memoir—winner of the Andrew Carnegie Medal and finalist for the Kirkus Prize—genre-bending essayist and novelist Kiese Laymon “provocatively meditates on his trauma growing up as a black man, and in turn crafts an essential polemic against American moral rot” (Entertainment Weekly). In Heavy, Laymon writes eloquently and honestly about growing up a hard-headed black son to a complicated and brilliant black mother in Jackson, Mississippi. From his early experiences of sexual violence, to his suspension from college, to time in New York as a college professor, Laymon charts his complex relationship with his mother, grandmother, anorexia, obesity, sex, writing, and ultimately gambling. Heavy is a “gorgeous, gutting…generous” (The New York Times) memoir that combines personal stories with piercing intellect to reflect both on the strife of American society and on Laymon’s experiences with abuse. By attempting to name secrets and lies he and his mother spent a lifetime avoiding, he asks us to confront the terrifying possibility that few in this nation actually know how to responsibly love, and even fewer want to live under the weight of actually becoming free. “A book for people who appreciated Roxane Gay’s memoir Hunger” (Milwaukee Journal Sentinel), Heavy is defiant yet vulnerable, an insightful, often comical exploration of weight, identity, art, friendship, and family through years of haunting implosions and long reverberations. “You won’t be able to put [this memoir] down…It is packed with reminders of how black dreams get skewed and deferred, yet are also pregnant with the possibility that a kind of redemption may lie in intimate grappling with black realities” (The Atlantic).

Luminous essays on translation and self-translation by the award-winning writer and literary translator Translating Myself and Others is a collection of candid and disarmingly personal essays by Pulitzer Prize–winning author Jhumpa Lahiri, who reflects on her emerging identity as a translator as well as a writer in two languages. With subtlety and emotional immediacy, Lahiri draws on Ovid’s myth of Echo and Narcissus to explore the distinction between writing and translating, and provides a close reading of passages from Aristotle’s Poetics to talk more broadly about writing, desire, and freedom. She traces the theme of translation in Antonio Gramsci’s Prison Notebooks and takes up the question of Italo Calvino’s popularity as a translated author. Lahiri considers the unique challenge of translating her own work from Italian to English, the question “Why Italian?,” and the singular pleasures of translating contemporary and ancient writers. Featuring essays originally written in Italian and published in English for the first time, as well as essays written in English, Translating Myself and Others brings together Lahiri’s most lyrical and eloquently observed meditations on the translator’s art as a sublime act of both linguistic and personal metamorphosis.

Illus. in full color. Humorous nonsense rhymes ("1,2--fish in shoe," "yellow, red--cow in bed") introduce simple words and numbers (1 through 10) and encourage kids to copy them down themselves on the blank lines provided. The first few pages show children how to trace letters...from then on, they're on their own. Learning to print has never been so much fun!