This book presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than mere consequences, of globalization. Traditionally seen as marketing tools, trade shows are conceptualised as temporary clusters that facilitate the creation and diffusion of knowledge across geographical distances, even in the age of social media. The book is organized in four parts. Part I lays out the conceptual foundations of the knowledge-based perspective, from the early development of trade fairs to modern-day events. Part II analyses specific global developments, focussing on the trade show ecologies of Europe, North America, and the Asia-Pacific region. Part III investigates differences in the nature of knowledge generation practices across international hub shows, exports shows, and import shows in different industries, and investigates competition between such events. Part IV discusses the implications of a knowledge-based conceptualisation of trade shows. The book will be of interest to scholars and students in economic geography, management, marketing, organization studies, political science, and sociology. It also has practical implications for trade show organisers on how to make their events more competitive through knowledge-based strategies; for industry associations and cities, on how to use these events for collective/place marketing purposes; and for policy makers, on how to use trade shows for export promotion and innovation policies.

Within this landmark collection, original voices from the field of drama provide rich analysis of a selection of the most exciting and remarkable plays and productions of the twenty-first century. But what makes the drama of the new millenium so distinctive? Which events, themes, shifts, and paradigms are marking its stages? Kaleidoscopic in scope, Twenty-First Century Drama: What Happens Now creates a broad, rigorously critical framework for approaching the drama of this period, including its forms, playwrights, companies, institutions, collaborative projects, and directors. The collection has a deliberately British bent, examining established playwrights – such as Churchill, Brenton, and Hare – alongside a new generation of writers – including Stephens, Prebble, Kirkwood, Bartlett, and Kelly. Simultaneously international in scope, it engages with significant new work from the US, Japan, India, Australia, and the Netherlands, to reflect a twenty-first century context that is fundamentally globalized. The volume’s central themes – the financial crisis, austerity, climate change, new forms of human being, migration, class, race and gender, cultural politics and issues of nationhood – are mediated through fresh, cutting-edge perspectives.

20 Seasons: Broadway Musicals of the 21st Century catalogues, categorizes, and analyzes the 269 musicals that opened on Broadway from the 2000-2001 season through the 2019-2020 season. This book is the first to comprehensively examine the musicals that premiered on Broadway during this important historical period, which was bookended by the 9/11 terrorist attacks on one end and the Coronavirus pandemic on the other. It begins by exploring the historical context for the first 20 years of the 21st century and how this impacted American culture and theatre. Rather than chronologically, the musicals are then organized into categories based on their source material and whether they were original musicals or revivals, painting a detailed picture of the Broadway musical in first 20 years of the 21st century. Jukebox musicals, screen-to-stage musicals, revivals, and other original musicals are all covered, and each chapter ends with reading guides and discussion prompts. The book not only discusses what was produced, but by whom, uncovering the stark lack of representation for women and artists of color on Broadway musical creative and design teams. Additionally, the last chapter discusses the COVID-19 pandemic, the Broadway shutdown, and what happened to the Broadway musical during the shutdown, including the response to the Black Lives Matter movement in the summer of 2020. 20 Seasons: Broadway Musicals of the 21st Century will appeal to fans and scholars of musical theatre, as well as students of Musical Theatre, Musical Theatre History, American Studies, and Pop Culture Studies.

Reaching back to the beginnings of television, The Greatest Cult Television Shows offers readers a fun and accessible look at the 100 most significant cult television series of all time, compiled in a single resource that includes valuable information on the shows and their creators. While they generally lack mainstream appeal, cult television shows develop devout followings over time and exert some sort of impact on a given community, society, culture, or even media industry. Cult television shows have been around since at least the 1960s, with Star Trek perhaps the most famous of that era. However, the rise of cable contributed to the rise of cult television throughout the 1980s and 1990s, and now, with the plethora of streaming options available, more shows can be added to this categorization Reaching back to the beginnings of television, the book includes such groundbreaking series as The Twilight Zone and The Prisoner alongside more contemporary examples like Crazy Ex-Girlfriend and Hannibal. The authors provide production history for each series and discuss their relevance to global pop culture. To provide a more global approach to the topic, the authors also consider several non-American cult TV series, including British, Canadian, and Japanese shows. Thus, Monty Python’s Flying Circus appears alongside Sailor Moon and Degrassi Junior High. Additionally, to move beyond the conception of “cult” as a primarily white, heteronormative, fanboy obsession, the book contains shows that speak to a variety of cult audiences and experiences, such as Queer as Folk and Charmed. With detailed arguments for why these shows deserve to be considered the greatest of all time, Olson and Reinhard provide ideas for discussion and debate on cult television. Each entry in this book demonstrates the importance of the 100 shows chosen for inclusion and highlights how they offer insight into the period and the cults that formed around them.

America is changing. Many of the most noticeable changes in day-to-day life are associated with the advancing capabilities of computer systems, the growing variety of tasks they can accomplish, and the accelerating rate of change. Advanced engineering environments (AEEs) combine advanced, networked computer systems with advanced modeling and simulation technologies. When more fully developed, AEEs will enable teams of researchers, technologists, designers, manufacturers, suppliers, customers, and other users scattered across a continent or the globe to develop new products and carry out new missions with unprecedented effectiveness. Business as usual, however, will not achieve this vision. Government, industry, and academic organizations need to make the organizational and process changes that will enable their staffs to use current and future AEE technologies and systems. Design in the New Millennium: Advanced Engineering Environments: Phase 2 is the second part of a two-part study of advanced engineering environments. The Phase 1 report, issued in 1999, identified steps the federal government, industry, and academia could take in the near term to enhance the development of AEE technologies and systems with broad application in the U.S. engineering enterprise. Design in the New Millennium focuses on the long-term potential of AEE technologies and systems over the next 15 years. This report calls on government, industry, and academia to make major changes to current organizational cultures and practices to achieve a long-term vision that goes far beyond what current capabilities allow.

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