"I know that I'll be evaluated in Seattle with wins and losses, as that is the nature of my profession for the last thirty-five years. But our record will not be what motivates me. Years ago I was asked, 'Pete, which is better: winning or competing?' My response was instantaneous: 'Competing. . . because it lasts longer.'" Pete Carroll is one of the most successful coaches in football today. As the head coach at USC, he brought the Trojans back to national prominence, amassing a 97-19 record over nine seasons. Now he shares the championship-winning philosophy that led USC to seven straight Pac-10 titles. This same mind-set and culture will shape his program as he returns to the NFL to coach the Seattle Seahawks. Carroll developed his unique coaching style by trial and error over his career. He learned that you get better results by teaching instead of screaming, and by helping players grow as people, not just on the field. He learned that an upbeat, energetic atmosphere in the locker room can coexist with an unstoppable competitive drive. He learned why you should stop worrying about your opponents, why you should always act as if the whole world is watching, and many other contrarian insights. Carroll shows us how the Win Forever philosophy really works, both in NCAA Division I competition and in the NFL. He reveals how his recruiting strategies, training routines, and game-day rituals preserve a team's culture year after year, during championship seasons and disappointing seasons alike. Win Forever is about more than winning football games; it's about maximizing your potential in every aspect of your life. Carroll has taught business leaders facing tough challenges. He has helped troubled kids on the streets of Los Angeles through his foundation A Better LA. His words are true in any situation: "If you want to win forever, always compete."

“Frank Gifford brings the contest so alive that you find yourself almost wondering, 50 years later, how it will turn out in the end.” —New York Times Book Review The Glory Game recreates in breathtaking detail the 1958 National Football League Championship Game between the New York Giants and the Baltimore Colts, which many football fans feel was “The Greatest Game Ever Played.” This first-hand, field level, “behind-the-helmet” account by ex-Giant Hall of Famer and longtime “Monday Night Football” broadcaster Frank Gifford brings back to life all the sights and sounds of the momentous contest that changed football forever, and offers vivid, indelible portraits of the legendary players—including Sam Huff, Andy Robustelli, Art Donovan, Lenny Moore, and Raymond Berry. The Giants-Colts clash of ’58 was truly The Glory Game—and now readers can relive it in all its glory.

This title tells the story of the National Football League, from its founding a century ago to its status today as a world-class showcase for football talent. Readers will learn about the league's stars, coaches, and venues, as well as iconic playoff moments and controversies within the sport. Features include infographics, a glossary, websites, source notes, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.

After spending his entire 14-year career as an NFL defensive back with Dallas, in many ways Mel Renfro’s name has become synonymous with the Cowboys. Now, in this authorized biography from bestselling author Jeff Sullivan and Bob Gill, a friend who has known Renfro for more than five decades, fans have the opportunity to see Renfro as never before. With a look at Renfro’s dynamic athletic career at the University of Oregon—where he was an All-American in football and track and field—the book then discusses the Hall of Famer’s career with the Cowboys. As the team’s kick returner and defensive back, Renfro found immediate success as he was selected to the Pro Bowl in each of his first 10 seasons and helped the team win Super Bowls VI and XII. After his retirement, Renfro became involved in motivational speaking, and his voice drives this biography, which explores his triumphs and place, forever, in Dallas Cowboys history.

In 1958 Frank Gifford was the golden boy on the glamour team in the most celebrated city in the NFL. When his New York Giants played the Baltimore Colts for the league championship that year, it became the single most memorable contest in the history of professional football. Broadcast to an audience of millions, it was the first title game ever to go into sudden-death overtime. Its drama, excitement, and controversy riveted the nation and helped propel football to the forefront of the American sports landscape. Now, to mark the fiftieth anniversary of "The Greatest Game Ever Played," New York Giants Hall of Famer and longtime television analyst Frank Gifford provides an inside-the-helmet account that will take its place in the annals of sports literature. Drawing on the poignant and humorous memories of every living player from the game—including fellow Hall of Famers Sam Huff, Andy Robustelli, Art Donovan, Lenny Moore, and Raymond Berry—as well as the author's own experiences and reflections, The Glory Game captures a magnificent moment in American sports history. It is the story of two very different cities and teams, filled with the joy, the disappointment, and the eternal pride of a day that will forever symbolize all that is great about sports. Told with gripping immediacy, The Glory Game is an indelible portrait of the NFL's most transcendent hours—a winter version of The Boys of Summer, told by one of football's true legends.

National Football League commissioner Bert Bell worked and dreamed that one day the NFL would have the same status as major league baseball. With the move of owner Daniel Reeves' Cleveland Rams to Los Angeles in 1946, that dream was set in motion. Reeves took risks and broke barriers that no other NFL owner ever did. He set up a scouting system, not just of big-time colleges, but one that would scout players from small colleges and all Black schools. By the mid-1950s other NFL teams copied the Rams' scouting system. In 1949, Reeves also hired an offensive genius, coach Clark Shaughnessy, to bring in his revamped T-Formation that passed on any down with three receivers or more on every play and made the 1949-1955 Rams the most exciting team in the NFL. Reeves was the first owner to sign a television contract to televise all home games and not lose money, which opened up television to other NFL teams leading to today's multi-million dollar TV contracts. He was the first owner to give the okay to team logos on helmets, with the Ram horns. He set up a free football for kids program. He set up a Rams product merchandise line consisting of T-shirts, drinking glasses, Rams caps, bobble-head dolls and more with the Rams logo. The Rams of Dan Reeves went to the NFL championship game in 1949, 1950, 1951, and 1955, and just missed in 1952. The stage was set for the other NFL teams to follow what the Rams did on and off the field or be left in the dust. Commissioner Bert Bell's dream came true. Thanks to Dan Reeves and his Rams, Bert Bell and others saw the National Football League pull even with baseball as America's number one and most popular sport. Before he died, Dan Reeves was voted into the NFL Hall of Fame.

Why are some octogenarians competitive athletes while others struggle to walk up the stairs? It isn't luck. It's orthopaedic science. If you're tired of doctors telling you that an injury will prevent you from playing the sports you enjoy, you'll love Dr. Kevin R. Stone's Play Forever. All great athletes get injured. Only the best of them use those injuries to come back to their sport better-fitter, faster, and stronger than before. Through Dr. Stone's revolutionary approach to sports medicine, you'll discover how injuries can lead to a lifetime of high-performance fitness and athleticism. Learn how the musculoskeletal system can be repaired through cutting-edge therapies, then honed and strengthened through semiannual fitness tests, preseason education and training programs, and regular in-season tune-ups. Backed by scientific outcome studies on orthopaedic treatments and implants, Play Forever will become your go-to health and fitness source, helping you play the sport you love to age 100 and beyond.

NEW YORK TIMES BESTSELLER • The story of how the NFL, over a period of nearly two decades, denied and sought to cover up mounting evidence of the connection between football and brain damage “League of Denial may turn out to be the most influential sports-related book of our time.”—The Boston Globe “Professional football players do not sustain frequent repetitive blows to the brain on a regular basis.” So concluded the National Football League in a December 2005 scientific paper on concussions in America’s most popular sport. That judgment, implausible even to a casual fan, also contradicted the opinion of a growing cadre of neuroscientists who worked in vain to convince the NFL that it was facing a deadly new scourge: a chronic brain disease that was driving an alarming number of players—including some of the all-time greats—to madness. In League of Denial, award-winning ESPN investigative reporters Mark Fainaru-Wada and Steve Fainaru tell the story of a public health crisis that emerged from the playing fields of our twenty-first-century pastime. Everyone knows that football is violent and dangerous. But what the players who built the NFL into a $10 billion industry didn’t know—and what the league sought to shield from them—is that no amount of padding could protect the human brain from the force generated by modern football, that the very essence of the game could be exposing these players to brain damage. In a fast-paced narrative that moves between the NFL trenches, America’s research labs, and the boardrooms where the NFL went to war against science, League of Denial examines how the league used its power and resources to attack independent scientists and elevate its own flawed research—a campaign with echoes of Big Tobacco’s fight to deny the connection between smoking and lung cancer. It chronicles the tragic fates of players like Hall of Fame Pittsburgh Steelers center Mike Webster, who was so disturbed at the time of his death he fantasized about shooting NFL executives, and former San Diego Chargers great Junior Seau, whose diseased brain became the target of an unseemly scientific battle between researchers and the NFL. Based on exclusive interviews, previously undisclosed documents, and private emails, this is the story of what the NFL knew and when it knew it—questions at the heart of a crisis that threatens football, from the highest levels all the way down to Pop Warner.

Tino wants to be a famous football player, and now is his chance - he is playing in his first game for an important team! But not eryone wants to help him. His father won't come to watch him play. His team captain, Lenda, thinks he is a bad player. And hat about the other team? Their captainis very big - and very mean! How will Tino do? What will happen to his friends, and his eam? What will his family do? And who will win?Four-level graded readers series, perfect for reading practice and language skills development at upper-primary and lower-secondary levels.Dominoes is a full-colour, interactive readers series that offers students a fun reading experience while building their language skills. With integrated activities, an interactive MultiROM, and exciting, fully dramatized audio for every story, the new edition of the series makes reading motivatingfor students while making it easy for you to develop their reading and language skills.

Women, African Americans, and gays have recently upended US culture with demands for inclusion and respect, while economic changes have transformed work and daily life for millions of Americans. The national obsession with the National Football League provides a window on this dynamic period of change, reshaping ideas about manliness to respond to new urgencies on and beyond the gridiron. Thomas P. Oates uses feminist theory to break down the dynamic cultural politics shaping, and shaped by, today's NFL. As he shows, the league's wildly popular product provides an arena for media producers to work out and recalibrate the anxieties, contradictions, and challenges that characterize contemporary masculinity. Oates draws from a range of pop culture narratives to map the complex set of theories about gender and race and to reveal a league and fan base in flux. Though longing for a past dominated by white masculinity, the mediated NFL also subtly aligns with a new economic reality that demands it cope with the shifting relations of gender, race, sexuality, and class. Indeed, pro football crafts new meanings of each by its canny mobilization of historic ideological processes.