Whether you’re an established company or a cost-conscious start-up, this helpful guide tells you all you need to know to be able to use public relations effectively as a business-building tool. As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company’s credibility than a good, old-fashioned public-relations campaign. Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations: Self-branding Media relations Social Media Networking Speaking engagements Cause-related marketing Selecting a PR agency Complete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, The Little Book of Big PR will provide you with the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

"Track 1: complete book. [Track] 2: complete book with page-turn signals".

The ultimate cheat sheet that sets out a workable and flexible plan for successful weight loss to fit every lifestyle and diet choice. In this “worst-case diet survival handbook”, nutritionist and founder of Foodtrainers™, Lauren Slayton offers strategies and tips to avoid the most disastrous diet booby traps. Along with her no-nonsense nutrition and exercise advice, readers will discover that the missing component of most weight-loss schemes is planning. Planning to succeed and planning for the obstacles on the way to slim are as vital as what and when to eat and how to incorporate fat-burning activity into your day. All too many dieters give up when they hit a few road bumps created by work, family, socializing, travel, fatigue or indifference. Slayton comes to the rescue with: • The Big 10 “Do-Not-Pass-Go” Basics, from high protein breakfast to “closing the kitchen” after dinner! • Top Ten Things to Avoid to Get Healthy and Slim Down Fast • The 4 P’s -- Plan, Purchase, Prep and Promise -- to get and stay on track • The 4-Step Treat Training Strategy to survive the “Witching Hour” Dozens of smart, simple ways to cope with the big obstacles to slim: family, restaurants, travel, entertaining, alcohol and more. Slayton provides the know-how and the what-to-do-when-things-go-south to help readers keep on track, no matter what diet they follow.

Are you new to a board and have no idea what’s expected of you? Do you know what a board’s six key responsibilities are? Do you know what your relationship with the Executive Director should be? If not, this book is for you. So many board members—especially of small nonprofits—want to support a nonprofit and readily accept the invitation to join the board. It’s only then that they discover they are in over their heads, with no idea of their expectations and responsibilities. The Little Book of Boards is here to throw that drowning board member a rope. Told with a conversational style, this book will lead you through the basics of being on a board, how meetings work, and what’s expected between meetings. In addition, at the back of the book are several in-depth resources for understanding Roberts Rules of Order, bylaws, committee structures, board leadership, and much more. Perfect for any new board member—or for an entire board that is feeling lost—this book and its common sense approach will serve you every year you are on the board.

A small blue truck finds his way out of a jam, with a little help from his friends.

If you're a small group leader, you believe in the power of community. You know that every stage and phase of life needs a unique kind of influence. But what exactly do you do? What exactly is your job?It's possible that you may feel lost at times, like your role falls somewhere between a parent and a friend, a coach and a teacher. But remember, you aren't supposed to be any of those things. You are a little of all of those things.Small groups come in many sizes. Those who wear diapers. Those who watch Disney. Those who are learning to drive. Those who are picking a college.Lead Small: Five Big Ideas Every Small Group Leader Needs to Know clarifies the responsibilities of the small group leader who works with children and teenagers. It establishes five common threads so that those who choose to lead in any size church can work off the same blueprint.When you lead small, you realize that what you do for a few has more potential than what you do for many. When you lead small, you choose to invest in the lives of a few to encourage authentic faith.With personal insight and practical advice, Reggie Joiner and Tom Shefchunas will show you how to do something small for a big impact.

Great things come in little packages: 50 commonsense (but rarely common) ideas for building the leadership potential of others.How many managers have time to plow through big books of leadership development? None! And they'll never need to with this slender book of 50 simple yet powerful ideas. The Little Book of Leadership Development goes straight to the heart of great leadership. Free of complicated theories, it focuses on what really works to get people motivated, working effectively, and acting as leaders themselves. The book delivers streamlined instructions on modeling behaviors, sharing information, building accountability, stretching teams, providing feedback, and 45 other practical strategies. Readers will be able to design a system of development tailored to their team and organization. Managers with the ability to self-reflect and a willingness to implement these positive, powerful ideas will see quick improvementsùin communication, efficiency, morale, and every other measure that points to a committed team of emerging leaders.

What does an Executive Director actually do? And how can you lead your organization to a stronger place? Nonprofit expert Erik Hanberg wrote The Little Book of Nonprofit Leadership to speak directly to Executive Directors of small (and very small) nonprofits who are asking these questions. EDs, especially at small nonprofits, tend to be dropped into the deep end of the pool with the expectation that they know how to swim. The Little Book of Nonprofit Leadership will be a welcome rescue line. The book is filled with practical tips and big-picture ideas about: the basics of the job; program, people, and money—the three essential areas that a nonprofit ED needs to master; working with your board (including how to ask for a raise!); your first 100 days as a new ED; a guide to being a part-time Executive Director ; and more, including access to bonus chapters and special resources! Erik Hanberg has twenty years of nonprofit experience at organizations of all sizes. He’s channeled that experience into his four “little books” for nonprofits, which together have sold tens of thousands of copies.

A collection of thoughtful and affecting writing on happiness-the first in a series of inspirational books from O. Magazine.

A manual for building a faster brain and a better you! The Little Book of Talent is an easy-to-use handbook of scientifically proven, field-tested methods to improve skills—your skills, your kids’ skills, your organization’s skills—in sports, music, art, math, and business. The product of five years of reporting from the world’s greatest talent hotbeds and interviews with successful master coaches, it distills the daunting complexity of skill development into 52 clear, concise directives. Whether you’re age 10 or 100, whether you’re on the sports field or the stage, in the classroom or the corner office, this is an essential guide for anyone who ever asked, “How do I get better?” Praise for The Little Book of Talent “The Little Book of Talent should be given to every graduate at commencement, every new parent in a delivery room, every executive on the first day of work. It is a guidebook—beautiful in its simplicity and backed by hard science—for nurturing excellence.”—Charles Duhigg, bestselling author of The Power of Habit “It’s so juvenile to throw around hyperbolic terms such as ‘life-changing,’ but there’s no other way to describe The Little Book of Talent. I was avidly trying new things within the first half hour of reading it and haven’t stopped since. Brilliant. And yes: life-changing.”—Tom Peters, co-author of In Search of Excellence