Martin Butler knows what it takes to succeed when it comes to the modern customer. As an entrepreneur, a marketeer, and more recently author, lecturer and high-end retail consultant, he has worked with many leading names. In this book he distils the essence of a lifetime's work into 50 Steps for true customer excellence. Packed with examples, anecdotes, and quotes from top retailers and businesses around the world, the book will entertain as it will instruct. Butler's knowledge and expertise in this area is well-known. At the end for him, it boils down to one guiding principle: It's Not About Us, It's All About Them! Commerce is going through a period of rapid and fundamental change. To thrive, organisations must find an emotional edge. They must look to be chosen. They must be customer-obsessed. Above all, they must care... This book will show them how

Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches: Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

'Effortless humour and bucketloads of charm. It's impossible not to be bowled over by the ending. Most definitely my favourite celebrity memoir in a long time. Brilliant.' - THE SUN **The hilarious debut from I'm A Celeb star Joel Dommett (Live at the Apollo, 8 Out of 10 Cats, Impractical Jokers), for fans of Joe Lycett, James Acaster and Sarah Millican** As a 17-year-old virgin working . . . for Virgin, Joel Dommett has grand ambitions. Firstly, he is going to swap suburbia for the bright lights of Showbiz. Secondly, he is going to find 'the one' in the first forty people he's going to sleep with. What follows is a series of disastrous romantic encounters, including carpets mistaken for toilets, futile grand gestures and the catfishing to end all catfishing. Featuring genuine teenage diary entries and told in Joel's trademark self-deprecating style, this is the brilliant first book from the UK's most exciting comedian.

Reprint of the original, first published in 1871.

The bestselling star of No, David! turns Christmas traditions upside down with laugh-aloud humor. Readers of all ages will vividly remember trying to peek at hidden gift packages; writing scrolls of wish lists to Santa; and struggling to behave at formal Christmas dinner parties. Always in the background, we know Santa Claus is watching, soon to decide if David deserves a shiny new fire truck or a lump of coal under the tree. From playing with delicate ornaments to standing in an endlessly long line for Santa, here are common Christmas activities--but with David's naughty trimmings. A surefire hit that is destined to be an annual classic.

Reprint of the original, first published in 1876.

You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.

A riveting behind-the-scenes account of the new stars of the far right—and how they’ve partnered with billionaire donors, idealogues, and political insiders to build the most powerful youth movement the American right has ever seen In the wake of the Obama presidency, a group of young charismatic conservatives catapulted onto the American political and cultural scenes, eager to thwart nationwide pushes for greater equity and inclusion. They dreamed of a cultural revolution—online and off—that would offer a forceful alternative to the progressive politics that were dominating American college campuses. In Raising Them Right, a gripping, character-driven read and investigative tour de force, Kyle Spencer chronicles the people and organizations working to lure millions of unsuspecting young American voters into the far-right fold—revealing their highly successful efforts to harness social media in alarming ways and capitalize on the democratization of celebrity culture. These power-hungry new faces may look and sound like antiestablishment renegades, but they are actually part of a tightly organized and heavily funded ultraconservative initiative to transform American youth culture and popularize fringe ideas. There is Charlie Kirk, the swashbuckling Trump insider and founder of the right-wing youth activist group Turning Point USA, who dreams of taking back the country’s soul from weak-kneed liberals and becoming a national powerbroker in his own right. There is the acid-tongued Candace Owens, a Black ultraconservative talk-show host and Fox News regular who is seeking to bring Black America to the GOP and her own celebritydom into the national forefront. And then there is the young, rough-and-tumble libertarian Cliff Maloney, who built the Koch-affiliated organization Young Americans for Liberty into a political force to be reckoned with, while solidifying his own power and pull inside conservative circles. Chock-full of original reporting and unprecedented access, Raising Them Right is a striking prism through which to view the extraordinary shifts that have taken place in the American political sphere over the last decade. It establishes Kyle Spencer as the premier authority on a new generation of young conservative communicators who are merging politics and pop culture, social media and social lives, to bring cruel economic philosophies, skeletal government, and dangerous antidemocratic ideals into the mainstream. Theirs is a crusade that is just beginning.

Why has punditry lately overtaken news? Why do lies seem to linger so long in the cultural subconscious even after they’ve been thoroughly discredited? And why, when more people than ever before are documenting the truth with laptops and digital cameras, does fact-free spin and propaganda seem to work so well? True Enough explores leading controversies of national politics, foreign affairs, science, and business, explaining how Americans have begun to organize themselves into echo chambers that harbor diametrically different facts—not merely opinions—from those of the larger culture.

One of the most influential teaching guides ever—updated! Teach Like a Champion 2.0 is a complete update to the international bestseller. This teaching guide is a must-have for new and experienced teachers alike. Over 1.3 million teachers around the world already know how the techniques in this book turn educators into classroom champions. With ideas for everything from boosting academic rigor, to improving classroom management, and inspiring student engagement, you will be able to strengthen your teaching practice right away. The first edition of Teach Like a Champion influenced thousands of educators because author Doug Lemov's teaching strategies are simple and powerful. Now, updated techniques and tools make it even easier to put students on the path to college readiness. Here are just a few of the brand new resources available in the 2.0 edition: Over 70 new video clips of real teachers modeling the techniques in the classroom (note: for online access of this content, please visit my.teachlikeachampion.com) A selection of never before seen techniques inspired by top teachers around the world Brand new structure emphasizing the most important techniques and step by step teaching guidelines Updated content reflecting the latest best practices from outstanding educators Organized by category and technique, the book’s structure enables you to read start to finish, or dip in anywhere for the specific challenge you’re seeking to address. With examples from outstanding teachers, videos, and additional, continuously updated resources at teachlikeachampion.com, you will soon be teaching like a champion. The classroom techniques you'll learn in this book can be adapted to suit any context. Find out why Teach Like a Champion is a "teaching Bible" for so many educators worldwide.