Formative Media presents a psychoanalytic and psychosocial inquiry into the significance of the most widely used digital platforms – including Facebook, Google, YouTube, Twitter (X), and Instagram – and the relational styles that users cultivate and habituate in their interplay with these platforms. Steffen Krüger assesses the formative effects of these platforms, considering who we are and how we are becoming who we are in relation to, as well as mediated through, digital platforms. The book considers Facebook in conversation with the Freudian theory of Eros and the Live/Love drive, then homes in on the primitive forms of orality, attachment, dependence, and symbiosis in relation to YouTube. Krüger then expands the discussion of orality with an inquiry into the notions of mastery, control, and domination that Google unfolds and activates in its search function, considers narcissism in the context of Instagram, and examines hate speech and aggression on Twitter. The book focuses on the most salient, most talked about aspects, features, and activities of commercial, corporate social media culture to inquire into the formational pushes and pulls of these activities in their contexts for our subjectivities and sense of self. Showing in detail how digital media platforms have advanced into central “socialisation agencies,” Formative Media will be of great interest to academics and scholars of psychoanalytic, psychocultural, and psychosocial theory, critical digital media studies, and interactional theory.

This book brings together the state of the art and current debates in the field of formative research, and examines many of the innovative methods largely overlooked in the available literature. This book will help social marketing to move beyond surveys and focus groups. The book addresses the needs of social marketing academics and practitioners alike by providing a robust and critical academic discussion of cutting-edge research methods, while demonstrating at the same time how each respective method can help us arrive at a deeper understanding of the issues that social marketing interventions are seeking to remedy. Each chapter includes a scholarly discussion of key formative research methods, a list of relevant internet resources, and three key readings for those interested in extending their understanding of the method. Most chapters also feature a short case study demonstrating how the methods are used.

A practical, in-depth guide to implementing formative assessment in your classroom! Formative assessment allows teachers to identify and close gaps in student understanding and move learning forward. This research-based book walks readers through every step of the process and offers illustrative examples across a range of subject areas and grade levels. This book explains how to: Clearly articulate learning progressions, learning goals, and success criteria Select strategies for assessment and provide quality feedback Engage students in self-assessment and self-management Create a classroom environment that values feedback as part of the learning process

Tracing the development of communication markets and the regulation of international communications from the 1840s through World War I, Jill Hills examines the political, technological, and economic forces at work during the formative century of global communication. Hills analyzes power relations within the arena of global communications from the inception of the telegraph through the successive technologies of submarine telegraph cables, ship-to-shore wireless, broadcast radio, shortwave wireless, the telephone, and movies with sound. As she shows, global communication began to overtake transportation as an economic, political, and social force after the inception of the telegraph, which shifted communications from national to international. From that point on, information was a commodity and ownership of the communications infrastructure became valuable as the means of distributing information. The struggle for control of that infrastructure occurred in part because British control of communications hindered the growing economic power of the United States. Hills outlines the technological advancements and regulations that allowed the United States to challenge British hegemony and enter the global communications market. She demonstrates that control of global communication was part of a complex web of relations between and within the government and corporations of Britain and the United States. Detailing the interplay between American federal regulation and economic power, Hills shows how these forces shaped communications technologies and illuminates the contemporary systems of power in global communications.

"This highly practical and readable book gets right down into the detail of what good formative assessment looks like in math classrooms, and shows how teachers can make this a part of their regular planning and instruction." —Dylan Wiliam, Emeritus Professor of Educational Assessment, University College Imagine how it would feel to not worry about how to plan, teach, and check for student mathematical understandings and related proficiencies. Imagine if this important process felt like a natural, every day, part of your lesson preparation instead of an extra thing to do. This must-have resource shows the way. NCTM Past President, Francis "Skip" Fennell, and nationally-recognized mathematics educators Beth McCord Kobett and Jonathan (Jon) Wray, offer five of the most impactful, proven assessment techniques—Observations, Interviews, "Show Me," Hinge Questions, and Exit Tasks— you can implement, every day. Tried and tested by teachers just like you, you’ll find that this palette of classroom-based techniques will truly assess learning and inform teaching. Research and classroom practice indicates that formative assessment is poorly understood. This book gives you a concise, research-based, classroom-dedicated plan with lots of tools, activities, classroom vignettes, and student work to guide your daily use of these techniques – The Formative 5. Both within and between lessons, K-8 teachers of mathematics will learn to Think and go beyond assessment of learning, focusing on assessment for learning Directly connect assessment to planning and teaching Engineer effective classroom questioning, discussions, and learning tasks Provide success criteria and feedback that moves students forward Integrate the Standards for Mathematical Practice Activate student self-assessors who take ownership of their learning Includes a book study guide, tools and templates, and a companion website with downloadables and multi-media examples of student discussion in the classroom. The Formative 5 will help you build your mathematics-related formative assessment capacity through daily use of these five key techniques, leading to regularly monitored and improved learning opportunities for your students. Now Available: The On-Your-Feet Guide to The Formative 5

This book traces the evolution of communications from 500 BC, when fire beacons were used for signalling, to the 1940s, when high definition television systems were developed for the entertainment, education and enlightenment of society.

Learn everything you need to know to implement an integrated system of assessment and grading. The author details the specific benefits of formative assessment and explains how to design and interpret three different types of formative assessments, how to track student progress, and how to assign meaningful grades. Detailed examples bring each concept to life, and chapter exercises reinforce the content.

This book guides the adoption, design, development and expectation of future digital teaching and learning projects/programs in K12 schools. It provides a series of case studies and reports experiences from international digital teaching and learning projects in K12 education. The book also furnishes advice for future school policy and investment in digital teaching and learning projects. Finally, the book provides an explanation of the future capacity and sustainability of digital teaching and learning in K12 schools.

Discover the fundamentals of human communication with this comprehensive and insightful resource Written in four sections, The Work and Workings of Human Communication identifies the underlying fundamentals that make our communication distinctively human. These fundamentals are the common ground that tie together the many topics and subject matters covered by the study and discipline of communication. They are also the basis of the unique contribution of the communication discipline to the social sciences. Professor, researcher and theorist Robert E. Sanders starts by focusing on what is unique about human communication and moves on to an examination of the complexities of scientific inquiry in the social sciences in general and in the communication discipline specifically. At the heart of the matter is the fact that humans are thinking beings who can make choices and therefore are not entirely predictable. This points towards new topics and questions that are likely to arise as the discipline evolves. Sanders’ approach leads to recognition of the fact that communication is at the center of how humans build our ways of life and participate together. By focusing on the underlying fundamentals that give rise to the discipline’s topics and subject areas, The Work and Workings of Human Communication encourages students to engage in independent thought about what they want to contribute by: Emphasizing the importance of communication in creating, sustaining or changing—and participating in—our ways of life on an interpersonal level and on a societal level Recognizing that human communication is inherently collaborative; people affect situations by interacting with others, not acting on others Explaining the history, current agendas and possible future of the social science side of the Communication discipline A perfect resource for new graduate students in introductory communication courses who have an interest in the social science side of the discipline, The Work and Workings of Human Communication is also highly valuable for undergraduate communication and liberal arts students who don’t possess a background in the discipline.

Like all aspects of society, public health practice has been fundamentally changed by the emergence of electronic and social media as centerpieces of human communication and connection. More than ever, public health practitioners rely on these new marketing and communications technologies to promote longstanding goals like disease prevention and fostering social responsibility. Social Marketing Research for Global Public Health offers proven guidelines for crafting campaigns that work in public health. It equips readers with tools pioneered by corporate marketers to increase the efficacy of public health interventions in any setting. It also provides practical advice to practitioners seeking to assess their interventions, along with examples for effective outreach to promote smoking cessation, financial literacy, and other social goods. Combining overviews of marketing theory and methodology with practical chapters specific to public health, Social Marketing Research for Global Public Health provides a crucial and holistic understanding for this new imperative in the field.